I am graphic designer who is passionate about experience design, typographic animation, editorial design and branding. I value crafting meaningful experiences and place importance on the role design has in facilitating connection and building community. I am a lifelong learner, and love trying out new processes, software or ways of thinking to solve any problem that comes my way.
At my core, I am a people person. I am most happy when connecting with others; whether that’s through conversation or collaboration. My design practice is grounded in the joy that comes from bringing people together. I’m fascinated by how design can shape experiences, strengthen relationships, and create spaces where people feel seen, included, and inspired to contribute to their community.
Over the years, I’ve explored this through many creative forms; from graphic design to DJing. I have learnt that the most meaningful design outcomes often happen between people, not just on the page or screen. Over the past year I have rediscovered a love for the tactile, often starting my creative process with handmade methods to capture warmth and human connection.
When I’m not designing, you’ll usually find me outside soaking up the sun at the beach, on one of Pōneke’s beautiful walks, or DJing at our great local venues.
@meander_nz
contraceptive history
The introduction of the pill was a huge milestone for women in Aotearoa. The pill: A milestone in Aotearoa’s contraceptive history, uncovers lesser-known contraceptive milestones.
The title is embossed on the white cover, being subtle and slightly hard to read, encasing all the information held inside. It folds out to reveal an explosion of side effects of the pill on the inside cover. This reflects the fold out sheet of side effects that comes in a box with the pill.
The first pill to arrive in Aotearoa was Anovlar. The packaging was informed by the medical packaging design of Swiss designer Geigy in the late 1950s. The typeface used in this packaging was Akzidenz Grotesk, selected to be legible to avoid medication mix-ups. I used Aktiv Grotesk, a similar typeface as a nod to this. I layered the typeface Twopoint H over Aktiv Grotesk to further speak to the censoring of contraception information. I used Söhene mono for text in graphs and tables as a mono spaced typeface works well for information ordered in columns and rows. As an added titbit, this typeface was designed in memory of Akzidenz Grotesk!
As the book goes along, there are more spreads showing information surrounding how the pill works and contraception effectivity, reflecting how as time went on, information surrounding contraception became more accessible.
Creativate workshop is a collaborative learning experience designed to help emerging creatives navigate the industry. It focuses on shared experience and learning alongside others to strengthen relationships in emerging creative communities.
Creativate draws inspiration from DIY gig posters and the hand cut look of Matisse’s later works. I hand-printed textures, ripped paper, and cut out shapes to create a tactile, bricolage feel. The palette is playful and bold; colours have been chosen for emotion rather than realism. The resource pack includes a spiral-bound booklet, schedule, and conversation cards housed in one kit.
The experience and visual design of Creativate reflect its purpose: to bring people together to learn and strengthen the connections that sustain creative communities.
Tamariki Toa was designed in collaboration with Yana Kulishenko. Tamariki Toa is an immersive hospital journey for children who experience chronic pain. It is in a fairytale format that is familiar to kids, so they have some more control over their experience. It has elements that distract, encourage play, and get kids moving - all things that decrease chronic pain. Tamariki Toa creates a defining endpoint that symbolises the end of each trip to the hospital for a sense of closure.
Kids are sent a storybook before their arrival to the hospital. A fairytale narrative is a structure they love and recognise. It soft launches the hospital before they get there and makes it less intimidating. Characters from the book are projected on the building, inviting kids inside with a friendly face. Kids can create a character and pick their costume on an interactive animated projection. They can see themselves projected alongside characters from the storybook. Trading cards give kids a sense of completion when they end their appointment, as well as being able to connect with others who are going through something similar to them.